The process to enter an order is very simple. There are several options for entering Contracts and then approving them.
Orders can also be imported to traffic from third party systems.
Account Executives can enter orders in traffic and the orders will be placed on hold until a manager with the appropriate access approves them. Once approved, they will be placed on the log. The results may be emailed to the Account Exec.
If using paper Contracts, once they are approved they can be given to traffic for data entry and placement on the log.
If the time is sold out with non pre-emptable spots, the new spots can be allowed to go to make goods or the Contract can remain on hold. The Account Executive could then be notified and allowed to modify the Contract, if possible
If the lower priced spot is pre-emptable and a lower priority, the higher priced spot will be placed on the log in the lower priced spots place. The Summit Traffic system will then try to reschedule the lower priced spot into another acceptable position/time, or if unable, place the lower priced spot into make goods.
There are up to 36 priority codes. Within each priority, there can be implicit priorities by rate and schedule span.
Copy is entered as a Copy order with rotation specifiers and run time parameters.
Copy can be easily linked to multiple Contracts as well as each Schedule page on a Contract can have a different Copy order attached.
Spot placement may be specified by time, program or user defined Daypart.
The schedule may be extended as far in the future as necessary, even multiple years.
The schedule can be hand edited in Edit Schedules. Drag and drop functionality makes this a simple process.
Separation may be specified for Advertiser, industry and product separation on an individual channel and system wide basis.
Spot separation will not be violated by the Summit Traffic system. If manually overridden, a spot separation issue will show up on the discrepancy report. A discrepancy report may be run at any time. The discrepancy report will show missing Copy and a variety of other potential problems. In addition, the Summit Traffic system will not create automation schedule files with missing Copy.
Preferences can be set up to show Advertisers past due and/or over their credit limit.
Contracts for Advertisers who are over their credit limit will give a warning when scheduling that may be overridden if you choose to.
Contracts for Advertisers that are Past Due will show a message in red above the Advertiser name at the time the Contract is entered.
Summit Traffic has interfaces to most analog and digital automation equipment. If we don't already interface with your equipment, we can easily create a tight, seamless interface to the equipment that best meets your needs. For more information, please see the Radio Automation systems that we interface with.
After the schedule is locked, the lock can be overridden by a user with sufficient access, then a new log may be printed or an automation file produced. This may be done within minutes of airtime if desired. Check with your Automation vendor to be sure a log may be re-loaded.
If using an automation system, a file from the automation system is sent to Summit Traffic and the reconciliation is done automatically.
If reconciliation needs to be done manually, run times may be changed appropriately and missed spots may be moved to make goods in Edit Schedules.
The Avails browser and reports show the current and future scheduled programming and spots. Avails/Breaks can be seen as far out in the future as the schedule is extended (the schedule can be extended as far in the future as you like, even multiple years)
There are numerous sales and management reports and charts available: Inventory Usage Reports, Sales Reports, Sales Report Charts, Traffic Reports, Utility Reports, and others. See the report book (3.91 MB) for details.
Reports can be generated at anytime, and always reflect the most current data entered into the Summit Traffic system.
Reports can be generated and saved in .txt, .xls, .rtf, .csv and other formats.
Yes. Just save the report to a file in the format you prefer and attach it to an email.
The Summit Traffic system will hold at least 5 years of billing history plus the current year.
Very easily, by setting up access restrictions on their user record.
To post a payment to receivables, select the Advertiser or Agency, enter the payment amount, check number and then specify whether to apply to the oldest invoices, click to select a specific invoice, or choose to carry a credit balance.
Non-traditional revenue sources are handled on the miscellaneous billing page of Contract data entry. These may be billed simultaneously with spots or on separate invoices.
Summit Traffic's system allows broadcast, calendar, end of schedule, end of flight, bill on demand and many other billing cycle options
Notes made during conversations with clients can be maintained in the notes section of the Advertiser record.
Yes, the Summit Traffic system generates both invoices and statements. Statements are optional and both are customizable.
Yes, an invoice from a prior period may be printed. You can go as far back as you have kept history.
Sales people can review their aged accounts in real time. Sales people's access may also be limited to their specific accounts.
24/7/365, of course. Not that someone is in the office all that time, but someone is at the end of a pager or cellular after hours.
.A/R
Advertiser Schedule Query
A/R Balance Query
Avails Reports
Billing
Billing History/Goals Utility
Define Channels/Groups
Define Users
Extend Schedules
Inventory Usage Reports
Programming
Quick-Ref Reports
Reschedule Make goods
Report Customization
Send Files to Summit
Sales Reports
Sales Reports Charts
Traffic
Traffic Reports
Utility
Utility Reports
Avail Export
Import Contracts
Import Programming
Media Inventory
Program Inventory
It depends on the modules purchased, the number of stations you want to operate from a single location, the amount of training and consultation you want, and whether you choose to purchase a license or lease the Summit Traffic system. Fill out the Information Request form for information to be sent to you.
Summit Traffic has interfaces to many external systems, for importing programming, importing Contracts and proposals, exporting avails/breaks, invoices, programming, etc.
Summit Traffic uses the outstanding Pervasive PSQL database engine. For more information, see the page for why we choose the Pervasive PSQL engine?
DOS or Windows clients; NT, Novell, or Linux client-server based systems, or standalone workstation systems.
Summit Traffic will run on most any modern PC running Windows 32-bit operating systems. We recommend Windows 10 Pro.
If you use Windows 10 with 64-bit, you have to have the Pro version and you will need to install Hyper-V, or similar software, and then install a licensed copy of Windows 10 32-bit to a virtual machine. Microsoft has some info on Hyper-V - not recommended for the server/host.
A minimum of 512 MB of memory is required for workstations. We recommend at least 1GB. A minimum of 2GB for servers; of course - more is better. We recommend at least 512 MB per concurrent user for the server.
Internet access to send files to Summit Traffic Technical Support staff, etc. is required.
Some method of backing up files (flash drive, etc.), antivirus protection, and a UPS are recommended.
A printer is required for printing reports, invoices, etc.
To have multi-user access, the Summit Traffic system will need to be run on a LAN. We support Peer-to-Peer, Windows, Novell, or Linux based networks. No special database or application server is required.
We use the Pervasive PSQL v9.x database engine which is required to acquired and installed. Please call the office for pricing.
When purchasing hardware, factor in the operation's tolerance levels and desires. For one operation, a lower cost system may be more important and less throughput more tolerable; for another, throughput may be paramount.
There are many remote access systems available on the market. We use Dualmon. (This is a referral link).
There is also LogMeIn, and TeamViewer, and many others.
Contact Summit Sales to discuss your needs.
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Page last modified: Wed, May 12 2021, 11:35:38 AM CDT